James Hoffman is what we in the industry call a "coffee celebrity". He is a coffee Youtube guru and has since winning the World Barista Championship in 2007 gained quite the following around the world. Last year he started the World's Largest Coffee Tasting. A livestreamed group cupping event.
The great news is, in 2020, Genio Roasters is bringing this event - "The World's Largest Coffee Tasting" - to South Africa, and you're invited to participate!
On the 3rd of October 2020 at 4 pm South African Time, James Hoffmann will Livestream himself tasting five different coffees while simultaneously guiding viewers/participants through the process. In order to do this, Genio is selling a limited amount of these coffee tasting kits directly to the local market. The kits contain the following:
Buy your tasting kit today here: